Disney+ | Social Campaigns

 

Roles: Motion Designer & Video Editor
Programs:
After Effects, Premiere Pro
Years: 2020-2022

While at Disney Streaming Services, I worked on social campaigns for some of Disney+’s biggest releases across Marvel, Pixar, and Disney Originals. With theaters shut down and streaming at an all-time high, keeping audiences excited and engaged was a top priority. Working within a fast-paced, high-stakes environment, I created video assets optimized for various platforms, tailoring content to fit platform-specific trends and audience engagement strategies. Below are some of the standout projects I worked on.

 

X-Men Collection | YouTube & Instagram

The Goal

Hype up the arrival of select X-Men movies on Disney+ while keeping everything on-brand—without including films that weren’t available due to licensing.

What I Did

• Edited a high-energy promo featuring iconic moments from the available films.

• Used motion design to highlight key characters and action sequences.

• Created platform-specific versions to maximize engagement on YouTube and Instagram.


Shang-Chi | Snapchat

The Goal

Make a short, attention-grabbing promo for Shang-Chi and the Legend of the Ten Rings that felt right at home on Snapchat.

What I Did

• Cut together a fast-paced edit packed with action and bold transitions.

• Focused on high-energy fight sequences to keep viewers hooked.


High School Musical: The Musical, The Series | Snapchat

The Goal

Create a series of fun, 10-second Snapchat clips to promote Season 2 of HSMTMTS.

What I Did

• Edited a sequence of short, engaging clips that flowed together seamlessly.

• Added playful motion graphics to match the show’s energetic vibe.

• Optimized everything for Snapchat’s vertical format.

Ms. Marvel | TikTok

The Goal

As one of our first dives into TikTok as a new platform, I had to make sure Ms. Marvel's promo content felt right at home on TikTok, using native editing styles and trends.

What I Did

• Integrated quick cuts, text overlays, and voice-over effect to fit TikTok’s vibe.

• Used trending sounds to make the content feel organic to the platform.

• Designed an edit that felt more like creator content than traditional studio promos.


Cruella | Snapchat

The Goal

Create a compelling series of short-form Snapchat videos that worked as standalone clips but, when played one after another, told a mini-story of Cruella vs. The Baroness.

What I Did

• Designed three sequential 10-second video clips, each with a unique focus but building toward a larger narrative.

• Used stylish, high-fashion-inspired motion graphics to match the film’s punk-rock aesthetic.

• Crafted bold transitions and text overlays to keep the pacing sharp and dynamic.


Results & Impact

• Helped keep Disney+ top-of-mind during a crucial streaming boom.

• Created platform-specific content that resonated with different audiences.

• Adapted my editing and motion design approach to fit each platform’s storytelling style.